Why AI Visibility on Wix Matters in 2025: ChatGPT, Gemini, Claude & Perplexity Are Watching
- Vidhi Patel
- 22 hours ago
- 3 min read
As search evolves, people are turning to conversational AI tools like ChatGPT, Gemini, Claude, and Perplexity to find answers instead of just Googling. If your business website isn’t showing up in these platforms, you're missing out on a massive (and growing) stream of organic discovery.
That's where Wix AI Visibility comes in, a game-changing tool that shows how often your site is being mentioned, cited, or linked to by leading AI platforms.

What Is Wix AI Visibility?
The AI Visibility Overview gives you a complete snapshot of how your website performs across top AI platforms. You can:
Track how often your site is mentioned or cited in AI responses
Compare your visibility score with competitors
See which sources the AI tools are pulling from
Monitor actual traffic and queries from AI platforms like ChatGPT and Perplexity
It's SEO, but built for the next wave of discovery - AI search.
Choose Your AI Platform: ChatGPT, Gemini, Claude, or Perplexity
When you start, you can select any of these AI platforms to analyse how they interpret your business:
ChatGPT (OpenAI)
Gemini (Google)
Claude (Anthropic)
Perplexity AI
You can toggle between platforms at any time and compare visibility and performance across each one.
How It Works: Smart Questions + Smart Scores
Wix automatically generates a list of questions that reflect what people might ask about your business. These could be branded (e.g., "Is [Your Business] good for kids?") or non-branded ("What are the best pottery places in Boston?").
Then, Wix sends these questions to the AI platform and records whether your site:
Was mentioned or cited
Appeared at the top of the AI-generated answer
Was included in a source link
Was referenced in a branded or non-branded context
This generates your AI visibility score, the percentage of times your site was acknowledged out of the total number of questions.
Compare Against Competitors
One of the most powerful features is competitive benchmarking. Wix shows:
Your top competitors' scores across the same questions
Their source links and strategies
Which domains are driving their visibility
It’s a goldmine for marketers and anyone building websites professionally.
Discover What AI Thinks of Your Brand
Wix even pulls responses to questions like:
“How is [Your Brand] perceived online? What are its strengths and weaknesses?”
You'll get a snapshot of:
Sentiment (positive, neutral, or negative)
Core brand traits AI platforms associate with you
Opportunities for content or UX improvement
Click "See Full Response" to explore the actual AI-generated analysis and the sources backing it.
Traffic Insights from AI Platforms
Wix AI Visibility also lets you measure actual impact:
Site visits triggered by AI responses
Pages crawled by AI bots (e.g., ChatGPT or Perplexity)
Timestamp of the last AI crawl
Graphs of query volume over time
Currently, detailed query data is available for ChatGPT and Perplexity.
Manage Your AI Questions
Want more control? You can add your own questions or regenerate a fresh list (once per day). This helps you focus on:
New target audiences
Local SEO opportunities
Seasonal campaigns
Niche or competitor keywords
You can store and test up to 50 custom questions.
Why This Matters for a Wix Development Company
If you run a Wix development company, AI Visibility gives you a competitive edge. Whether you're launching a brand new site or optimizing an old one, this tool helps you:
Validate SEO decisions across multiple AI platforms
Deliver AI-optimized sites to your clients
Back your SEO plans with data, not guesswork
Benchmark competitor content, UX, and brand perception
In a world shifting from “search” to “ask,” this is your new SEO toolkit.
About Us: iView Labs – Your Trusted Wix Development Partner
At iView Labs, we’re a full-service Wix development company and Wix Legend Partner trusted by businesses across the globe. In the past year alone, we’ve launched 45+ AI-optimized Wix websites, including eCommerce stores, landing pages, and Web App integrations with Velo.
We build sites that don’t just look great - they perform. Our goal? Make your business discoverable across search engines and AI platforms.
👉 Visit www.iviewlabs.com to explore our work or
Final Thought
AI is not the future - it’s the present. If you're not optimizing your Wix site for ChatGPT, Gemini, Claude, and Perplexity, you're already behind.
Use Wix AI Visibility to measure, adapt, and lead.
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